A husband once asked his wife what she wanted for her birthday, and as she looked in the mirror, she replied, "I'd like to be six again." The next day, which was the morning of her birthday, her husband woke up early and gave her a huge surprise.
He made a nice big bowl of Lucky Charms then took her to Six Flags. It was a lovely day for the man and his wife. He ensured she was on every ride in the park: the Death Slide, the Wall of Fear, the Screaming Monster Rollercoaster – everything it was possible to ride.
After a few hours, the couple left the park exhausted. The woman's head was banging, and her stomach was raging. The husband then took her to a McDonald's where he ordered her a Happy Meal with extra fries and a chocolate shake.
After that, the couple headed off to see a movie. They got popcorn, a soda pop, and her favorite candy, M&M's. It was an incredible adventure! At the end of the day, the woman crawled to her bed, and her husband came collapsing after her, exhausted.
The man leaned over to his wife with a satisfied smile and gently asked, "Well dear, what was it like being six again? Did you get what you wanted?" His wife's eyes slowly opened and her expression changed as she said, "I meant my dress size, you idiot!"
How many of us have gone out of our way to give someone something special, only to find out that wasn’t what they wanted at all? In sales and customer service, it’s so important to spend the time before we make our offer to determine exactly what would make our client happy.
Lanny Zechar, speaker and consultant to some of the most happily successful people on the planet. Cold calling, sales and customer happiness consulting.